All case studies
Legal
Miami, FL

Torres Family Law

Cancelled the $1,800/mo agency. Top result on Claude in 5 weeks.

14 qualified leads/mo from AI search

$2,100/month saved vs. prior agency spend

14

AI search leads (monthly)

qualified consultations

$2,100

Monthly savings

cancelled SEO agency

11 days

First Perplexity mention

from signup

5 wks

Top result on Claude

for 'family lawyer Miami'

The Problem

Paying $1,800/month for an agency that couldn't explain AI search.

Marco Torres built Torres Family Law over nine years into a well-respected Miami practice handling divorce, custody, and adoption cases. He was spending $1,800 a month with a digital marketing agency — and had been for three years. Google rankings were decent. But Marco started noticing that the type of inquiry coming through his website contact form had changed. More price shoppers, fewer serious cases. Then a colleague mentioned that a prospect had told her they'd asked Claude for a recommendation and found a competitor instead.

Paying $1,800/month to an agency for SEO, citations, and 'digital presence management'

Asked his agency about Perplexity and Claude visibility — they promised to 'look into it'

Had a well-optimized Google Business Profile with 83 reviews

Published case-result content that ranked well on Google but generated zero AI citations

The Solution

Switched to Alphaa. Cancelled the agency the same week.

When Marco ran his free Alphaa scan, it confirmed what he suspected: Torres Family Law had a score of 8/100 for AI visibility. Zero presence on Perplexity, Claude, or ChatGPT. One partial mention on Gemini that referenced outdated address information. The AI citation profile didn't exist. Alphaa rebuilt it from scratch.

1
Day 1AI Audit & Agency Cancellation

Alphaa's scan revealed the full gap. Marco cancelled his agency contract that afternoon. Setup took 12 minutes — practice areas, attorney bio, case types, geographic service area, consultation process, and fee structure all structured for AI citation readiness.

2
Days 2–5Authority Foundation

Alphaa published an in-depth attorney profile page with structured schema, 24 FAQ entries covering common family law questions in Florida, and a detailed practice-areas breakdown — all optimized for the way AI engines retrieve professional service recommendations.

3
Day 11First Perplexity Citation

Torres Family Law appeared in a Perplexity answer for 'experienced divorce attorney Miami FL' — the practice's primary target query. Marco took a screenshot and sent it to his former agency.

4
Weeks 2–3Weekly Content + Citation Push

Alphaa published 2 posts per week covering family law topics relevant to Miami-Dade County — custody modification, property division in Florida, and step-parent adoption. Each post built citation authority for specific AI query patterns.

5
Week 4Claude Visibility Emerging

Torres Family Law began appearing in Claude responses for Miami family law queries. By end of week 4, consistent citations across three AI engines.

6
Week 5Top Result on Claude

For the query 'family lawyer Miami' and 'best family law attorney Miami FL', Torres Family Law ranked as the top-cited result on Claude. Fourteen AI-attributed consultation requests in the first full month.

My agency had three years to figure out AI search. They never did. I switched to Alphaa on a Thursday, cancelled the agency on Friday, and had my first Perplexity mention eleven days later. The quality of leads coming in from AI search is completely different — these are people who've already decided they need a lawyer. They just wanted to know who to call.

MT

Marco Torres

Founding Attorney, Torres Family Law · Miami, FL

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